Registros encontrados: 3 Total Páginas: 1
| 1 | Zeithaml, Valarie A. Calidad total en la gestión de servicios / Valarie A. Zeithaml, A. Parasuraman y Leonard C. Berry . — Madrid : Díaz de Santos, 1993. — 256 p. ; 22 cm. — |  | ||
| 2 | Zeithaml, Valarie A. Delivering quality service : balancing customer perceptions and expectations / Valarie A. Zeithaml, A. Parasuraman, Leonard L. Berry . — New York : The free press, [1990]. — 226 p. ; 25 cm. — |  | ||
| 3 | Rust, Roland T. Driving customer equity : how customer lifetime value is reshaping corporate strategy / Roland T. Rust, Valarie A. Zeithaml, Katherine N. Lemon . — New York [etc.] : Free Press, [2000]. — XII, 292 p. : gráf. ; 24 cm. — |  |
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